The Hustle Is Female
The Hustle Is Female is an online media for ambitious women. The project was launched in August 2017 by the Founder & CEO of RANOK, Bozhena Sheremeta.
It was her own blog about female entrepreneurship and empowerment first. However, later Bozhena hired an SMM manager and designer and started monetizing the project by increasing the following on social media and selling advertising placements on the project’s social media pages and website to brands
It was her own blog about female entrepreneurship and empowerment first. However, later Bozhena hired an SMM manager and designer and started monetizing the project by increasing the following on social media and selling advertising placements on the project’s social media pages and website to brands
SMM STRATEGY, SMM MAINTENANCE
2017 — now
Results
The Hustle Is Female now:
over 74,000 followers on Facebook
over 9,000 followers on Instagram
over 10,000 followers on Pinterest
70% of our audience are 25-35-year-old women from the USA
we have worked on sponsored content with such brands as Amazon Prime Video, Thinx, Elka Swim, and others
over 9,000 followers on Instagram
over 10,000 followers on Pinterest
70% of our audience are 25-35-year-old women from the USA
we have worked on sponsored content with such brands as Amazon Prime Video, Thinx, Elka Swim, and others
SMM Maintenance
The key to The Hustle Is Female’s success on social media is knowing precisely what content our audience loves. We create various types of content - static designs, live interviews, story takeovers with invited experts, videos, stories, reels, carousels, etc.
We first got viral growth on Facebook (+8,000 followers and over 3 million accounts reached within one month) in September 2018 when we posted a video about Oprah Winfrey. After that, we have been putting into the spotlight stories of many other inspiring ambitious women
organic posts
carousel design
Apart from organic growth, we also used our expertise in advertising to gain an additional audience. For example, one of our campaigns generated over 17,000 page likes on Facebook
To grow on Instagram, we used content collaborations with other Instagram creators. We have organized dozens of live interviews and story takeovers with female entrepreneurs from the US, the UK, Australia, and New Zealand
Finally, we are incredibly proud of how active and appreciative our audience is. We have created The Hustle Is Female with virtually zero budget. Our talent in social media promotion has proven that growth on social media is possible if you use creative approach and stay persistent
